The Caregiver as a personality:
The Caregiver also may be known as the caretaker, altruist, saint, parent, helper, or supporter. The Hero and the Outlaw.
The Caregiver as a brand:
Caregiver Color Palettes, Character and Slogans
How to market to a Creator Personality Consumer?
Caregiver Brand Videos
This ad promotes racial acceptance. As a caregiver brand, UNICEF is telling their audience that everyone should be accepted as who they are. Don’t judge based on the color of the skin, the appearance or even the way other race talk. Most of the time, people with different ethnicity can surprise you in a good way.
Salvation Army is showcasing the act of kindness. This video represents two types of society, the able and the poor, and how we can make a difference in shortening the gap. A caregiver brand who asks the society to help one another.